NURTURE LOGIC
Grow NRR on Autopilot with Outreach Sequences
to Accounts Ready to Buy Informed by Usage Data
Problem
It’s 4x more costly to acquire a dollar of new customer revenue vs upsells
For every $1 of revenue you get from a newly acquired customer costs $1.13 to acquire. This means it takes over a year to recoup customer acquisition costs vs $0.27 for revenue generated by upselling existing clients.
Cost to Acquire $1 of SaaS Revenue
$1.13
ACQUISITION
$0.27
UPSELL
$0.13
RENEWAL
Problem
Do you struggle to effectively monetise leads to get your desired growth?
B2B software companies have a choice to make in order to survive after years of excess. Fix the leaky bucket & urgently reduce CAC or identify your power users in love with your product and maximise LTV by upselling champions with other SKUs.
The Market
Proof? Best-in-class companies have 70%+ new revenue coming from existing customers
Top performers in growth have double the expansion revenue and upsellers of those who grow more slowly. Salesforce generates 73% of its annual growth through existing clients, UI Path is at 75% and PagerDuty is at 80%. And these aren’t anomolies.
Revenue from Existing Clients as a % of Total Growth
73%
Salesforce
75%
UI Path
80%
Pager Duty
Our Product
Increase revenue growth from existing users with usage data analysis
NurtureLogic analyzes user behavior to predict buying intent, so you can engage leads at the perfect moment. Forget chasing unqualified prospects – focus on high-value accounts primed to convert.
Pricing
Schedule a time that best suits you to discuss your needs
We’re not just a tool to improve productivity by 10%, we complete the work for you. As a result we charge for the work we produce, rather than a flat SaaS fee with no guarantees of results.